MBKO
jnsq. partnered with Square to deliver the Marketing Bureau Kick Off (MBKO), a global company launch event uniting executive leaders, in-person teams, and remote presenters from around the world. Hosted at the iconic Saint Joseph’s Arts Society, the event showcased Square’s creative culture and marketing vision through a blend of technical direction, executive presentations, and livestream broadcast production.
The jnsq. team managed end-to-end event execution, from stage design and show calling to multi-camera livestreaming, presentation management, and VOD (video-on-demand) delivery for continued reach and engagement across Square’s distributed teams.
Following the success of the Square MBKO production, Executive Producer and jnsq. Co-Founder, Barry Watts, collaborated with the Square Marketing and MarCom teams on additional content and video initiatives, providing creative direction, livestream production, and event support across a range of brand and internal communications projects.
Notable Presenters: Jack Dorsey, Jim Mckelvey, Lauren Weinberg, Musa Tariq
Gallery
SCOPE & DELIVERABLES
SCOPE
Global Company Launch. Livestream Broadcast, Remote Incoming Presenters, Display and Playback, Content Production and Management.
Design
Capture plan, switching, comms, and redundancy.
Production
Stage switching, graphics ops, and show calling.
Delivery
Video on Demand (VOD) cuts and archive.
