
Pinterest
Creators Festival
Producing Pinterest’s first Creators Festival during the COVID-19 pandemic meant building a complete show while restrictions reshaped how production teams could work. Studios, remote contributors, video, graphics and broadcast delivery all had to come together for one shared experience.
As Executive Producer supporting NVE Experience Agency for Pinterest, Barry Watts led the video and livestream content, motion graphics and show assets. His job was to keep the creative ambition intact and make the moving parts work as one programme.
The team combined studio recordings and remote contributions into a continuous broadcast. On Thursday, October 15, 2020, the inaugural festival reached 2,279 live attendees across 26 countries. Including the on-demand period, it attracted 8,049 registrations.
An inaugural festival. A global audience. Delivered through lockdown.
Event-wide figures reported by Pinterest / NVE in their Shorty Awards entry. Total registrations include the live event and subsequent on-demand period.
Official Pinterest welcome segment. Watch on YouTube →
Welcome graphic source: Pinterest / NVE’s Shorty Awards entry.

